[Source: Ecoalf]

EMPOWER BRANDS TO DO BETTER.

Globally certified courses for
Sustainable Marketing and business practises

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Sustainable strategies that make an impact

Market brands responsibly with
effective strategies from leading experts.

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Master the fundamentals of sustainability

Sustainable strategies

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Why is sustainability good for business?

63% of consumers want to buy from purpose-driven brands over others.

Shareholders wanting to invest in ESG funds has more than doubled since 2020.

90% of Gen Z say they are more willing to purchase products that are beneficial to society and pay 10% more for sustainable products.

The problem

Let’s be honest, many businesses today don’t have a brilliant track record when it comes to being environmentally responsible. Their successes, boosted by the advertising industry, largely depend upon driving overconsumption, fuelling the climate crisis through waste, carbon emissions, and unsustainable business practices. The pursuit of profit overlooks the cost to our planet, perpetuating a cycle of environmental damage.
Let’s lead the change before it’s too late.

[source: adidas]

Our mission

At do epic good , our mission is to educate brands, agencies and marketers to adopt sustainable marketing strategies and business practices that not only future-proof the planet, but also triple their bottom line.

Your part

Today more than ever, brands are being scrutinised for their ecological footprint. It directly influences the decisions consumers, employees, and investors make. If brands fail to adapt, they risk falling behind or becoming a part of an unforgiving cancel culture. Embracing environmental responsibility not only boosts brand integrity but cements customer loyalty to drive business success.

[Source: Black Friday 2023 – ECOALF]

Why sustainability
as a strategy?

Implementing sustainable marketing strategies and business practices is not just good for the planet— it's a strategic move that drives profitability and customer loyalty. It opens doors to enhanced investment opportunities and positions your brand to attract top-tier talent who prioritise sustainability.

Together, let’s make a change for a thriving future.

Testimonials

“The course was an absolute game-changer, providing comprehensive material and fostering an engaging platform for learning. Thank you!” - Elie Bsat Strategic Commercial Director MENA Point Group Sustainable Growth - bespoke for C-suites

“This learning experience was engaging, with plenty of interesting case studies. It provides a simple yet powerful framework to integrate sustainability into any business” - Andrej Arsenijevic Executive Creative Director/Sustainability Lead Commonwealth McCann Dubai Sustainable Growth - bespoke for C-suites

“Delivered with great energy. Demonstrate a good understanding of a complex topic but one which leaders must engage with. I would recommend this course” - Jenny Pitt Founder Balancee PR Sustainable Growth - bespoke for C-suites

“Sustainable Strategies for Beginners was an emotive, engaging, enjoyable educational experience, that inspired personal choice to make immediate change for short, and long-term impact” - Jennifer Cox Business Consultant & Philanthropy Specialist Harry Kane Foundation Sustainable Strategies for beginners

“Thank you ABG and Do Epic Good for an insightful course. I really enjoyed the simplistic yet tangible approach for the advertising industry and brands to redefine sustainable business growth through adopting the triple bottom line framework. The course offered several inspiring insights that can be embedded in every company's business strategy and followed through with impact driven recommendations” - Leila Naguib Corporate Affairs Manager Gulf Mars (Effem) Sustainable Growth - bespoke for C-suites

“The Sustainable course is a must for every business leader whose organisation claims to be taking a serious and honest commitment towards the adoption of a sustainable agenda. The resources that were shared and the inspiring case studies that were discussed offered a blend of impactful, practical and science-based perspectives. Charney and Sophie gave a generous and engaging condensed, yet comprehensive presentation of a feasible framework for change!” - Julien Cordahi Deputy General Counsel Choueiri Group Sustainable Growth - bespoke for C-suites

[source: adidas]

Questions you might be asking yourself

How will taking sustainable courses impact our bottom line?

Our curriculum equips you with actionable strategies to integrate sustainability into your core business, which has been proven to reduce costs, open new market opportunities, and increase long-term profitability.

How do your on-demand and in-person courses align with our current business strategies?

What investment opportunities could arise from completing a sustainability course?

How will the courses help us attract and retain top-tier talent?

5 ways to become more sustainable, today.

Go Paperless

Join the digital revolution, reduce your carbon footprint, and access information faster by moving to a paperless environment.

Adopt Remote Work Options

Cut emissions and overhead costs by fostering a culture of telecommuting, proven to enhance productivity and employee satisfaction.

Use Energy-Efficient Appliances and Lighting

Lower energy bills and consumption with LED and Energy Star-certified appliances—an investment that pays off financially and environmentally.

Implement Sustainable Supply Chain Practices

Form alliances with green suppliers, leverage local materials, and make a powerful statement about your brand's commitment to sustainability.

Start Recycling and Composting Programs

Reduce waste, engage employees, and comply with environmental regulations through robust recycling and organic waste management.

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